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Blueberry Cheesecake Recipe

18,000+

Views

12%

Increase in Product Page Clicks

28%

Engagement Rate

This short-form recipe reel was created to promote Nana Fruits, a brand known for its natural, freeze-dried fruit pouches. The goal was to show just how easy and fun it is to make a sugar-free, vitamin-packed cheesecake using their blueberry powder. We kept the edit light, fast-paced, and highly visual to capture attention within the first few seconds and hold it until the final shot.

We edited the video using Adobe Premiere Pro and After Effects, focusing on tight timing, macro visuals, and subtle sound effects that enhanced each movement. The visual flow emphasized real ingredients, quick steps, and the final creamy dessert payoff. Motion text was added to highlight product benefits, quantities, and the transformation from powder to dessert. The tone stayed upbeat and relatable, matching the creator’s voice while subtly pushing the product’s versatility and health benefits.

The result was a smooth and snackable brand reel that performed well on social and helped increase awareness for Nana Fruits. With its quick-cut pacing, appetizing visuals, and clear product use-case, this reel worked both as content and subtle conversion.

Categories: Video